The newly famed meme coin in the market, HarryPotterObamaSonic10Inu, has constantly fallen over the past week while its social dominance witnessed a small rise.

Santiment data shows that HarryPotterObamaSonic10Inu was developed in mid-May with the “BITCOIN” ticker and a starting price of around $0.002. Since then, the asset has risen by more than 6,300% and reached an all-time high (ATH) of $0.1977 on Aug. 20.

However, the meme coin, dubbed “the people’s Bitcoin” on social media, has plunged 19.3% in the past 24 hours. The drop comes despite a high 24-hour trading volume of $16.7 million, a 12.2% rise.

On-chain data shows that HarryPotterObamaSonic10Inu’s market capitalization has reached $129 million with 10,760 unique addresses holding the asset. The so-called “people’s Bitcoin” is trading at $0.126 at the time of writing.

According to data provided by the market intelligence platform, HarryPotterObamaSonic10Inu’s social dominance has been consistently rising since Aug. 19 after taking a deep dive the day before. 

On the other hand, the asset’s daily whale transactions consisting of at least $100,000 worth of HarryPotterObamaSonic10Inu coins dropped by 75% over the past day — falling from 12 trades to only 3 in the past 24 hours. 

The meme coin’s top whale transactions reached an ATH of 16 on Aug. 17 as the asset’s price took a deep dive from $0.17 to $0.12 in less than 4 hours.